brands

for

Fitness
&Wellness

Fitness
&Wellness

Fitness
&Wellness

Strategy
&Marketing

Strategy
&Marketing

We deliver
clients & profits.

We deliver
clients & profits.

Everything we do is just a means to that end.

Everything we do is just a means to that end.

Areas of expertise

Reserach

in-depth market research

potential opportunities, hidden constraints & upcoming trends

client research & profiling

client segmentation, preferences & behavior differences, profitability analysis

product & services analysis

operational & profitabilty analysis

competitors research

best practices to implement & mistakes to learn from

price perception analysis

price-to-value ratio, price sensitivity, profitability analysis

financial modeling

exact financial implications of potential business scenarios

operational efficiency analysis

business process inefficiencies, hidden losses/unrealized profits

Strategy

market research

which opportunities do exist?

client research, profiling & segmentation

which opportunities are you missing? which opportunities are you missing?

product & services analysis

which opportunities are you missing?

market research

which opportunities are you missing?

price perception analysis

which opportunities are you missing?

financial modeling

which opportunities are you missing?

operational efficiency analysis

which opportunities are you missing?

Marketing

client acquistion strategy

methods & tools to find & acquire most relevant customers

marketing channel mix

identifying channels that will bring most ROI in your specific situation

discoverability & SEO

technical analysis & optimization, local search improvements

advertising strategy

most profitable platforms & methods to advertise

sales strategy, systems & process

methods & tools to increase conversion from interest to sale

client lifecycle strategy

maximization of lifetime profitability of a client

feedback strategy

adaptation to new data, insights & consumer behavior & feedback

Branding & Comms

market research

which opportunities do exist?

client research, profiling & segmentation

which opportunities are you missing? which opportunities are you missing?

product & services analysis

which opportunities are you missing?

market research

which opportunities are you missing?

price perception analysis

which opportunities are you missing?

financial modeling

which opportunities are you missing?

operational efficiency analysis

which opportunities are you missing?

Advertisement

market research

which opportunities do exist?

client research, profiling & segmentation

which opportunities are you missing? which opportunities are you missing?

product & services analysis

which opportunities are you missing?

market research

which opportunities are you missing?

price perception analysis

which opportunities are you missing?

financial modeling

which opportunities are you missing?

operational efficiency analysis

which opportunities are you missing?

Social Media

market research

which opportunities do exist?

client research, profiling & segmentation

which opportunities are you missing? which opportunities are you missing?

product & services analysis

which opportunities are you missing?

market research

which opportunities are you missing?

price perception analysis

which opportunities are you missing?

financial modeling

which opportunities are you missing?

operational efficiency analysis

which opportunities are you missing?

Reserach

in-depth market research

potential opportunities, hidden constraints & upcoming trends

client research & profiling

client segmentation, preferences & behavior differences, profitability analysis

product & services analysis

operational & profitabilty analysis

competitors research

best practices to implement & mistakes to learn from

price perception analysis

price-to-value ratio, price sensitivity, profitability analysis

financial modeling

exact financial implications of potential business scenarios

operational efficiency analysis

business process inefficiencies, hidden losses/unrealized profits

Strategy

market research

which opportunities do exist?

client research, profiling & segmentation

which opportunities are you missing? which opportunities are you missing?

product & services analysis

which opportunities are you missing?

market research

which opportunities are you missing?

price perception analysis

which opportunities are you missing?

financial modeling

which opportunities are you missing?

operational efficiency analysis

which opportunities are you missing?

Marketing

client acquistion strategy

methods & tools to find & acquire most relevant customers

marketing channel mix

identifying channels that will bring most ROI in your specific situation

discoverability & SEO

technical analysis & optimization, local search improvements

advertising strategy

most profitable platforms & methods to advertise

sales strategy, systems & process

methods & tools to increase conversion from interest to sale

client lifecycle strategy

maximization of lifetime profitability of a client

feedback strategy

adaptation to new data, insights & consumer behavior & feedback

Branding & Comms

market research

which opportunities do exist?

client research, profiling & segmentation

which opportunities are you missing? which opportunities are you missing?

product & services analysis

which opportunities are you missing?

market research

which opportunities are you missing?

price perception analysis

which opportunities are you missing?

financial modeling

which opportunities are you missing?

operational efficiency analysis

which opportunities are you missing?

Advertisement

market research

which opportunities do exist?

client research, profiling & segmentation

which opportunities are you missing? which opportunities are you missing?

product & services analysis

which opportunities are you missing?

market research

which opportunities are you missing?

price perception analysis

which opportunities are you missing?

financial modeling

which opportunities are you missing?

operational efficiency analysis

which opportunities are you missing?

Social Media

market research

which opportunities do exist?

client research, profiling & segmentation

which opportunities are you missing? which opportunities are you missing?

product & services analysis

which opportunities are you missing?

market research

which opportunities are you missing?

price perception analysis

which opportunities are you missing?

financial modeling

which opportunities are you missing?

operational efficiency analysis

which opportunities are you missing?

Research

Strategy

Marketing

Brand Comms

Advertising

Social Media

in-depth market research

potential opportunities, hidden constraints & upcoming trends

client research & profiling

client segmentation, preferences & behavior differences, profitability analysis

product & services analysis

operational & profitability analysis

competitors research

best practices to implement & mistakes to learn from

price perception analysis

price-to-value ratio, price sensitivity, profitability analysis

financial modeling

exact financial implications of potential business scenarios

operational efficiency analysis

business process inefficiencies, hidden losses/unrealized profits

Single industry

focus.

Fitness & wellness only.

Different types of businesses in our industry face similar hardships. We implement both best practices and cutting-edge innovations, so you can get the most clients & profits.

Single
industry
focus.

Fitness &
Wellness.

Different types of businesses in our industry face similar hardships.

We implement both best practices and cutting-edge innovations.

swipe
left & tap

Gyms

swipe
left & tap

Gyms

One-stop shop.
Compounding effect.

Standalone services provided by generic companies rarely work well together or produce impressive results.

Instead, we focus only on fitness & wellness brands and execute everything required to deliver growth.

One-stop shop.
Compounding effect.

Standalone services provided by generic companies
rarely work well together or produce impressive results.

Instead, we focus only on fitness & wellness brands
and execute everything required to deliver growth.

swipe
left

CLIENT CASE

FitSquad

Premium training gym
downtown Toronto

Results

In 5 months:
✓ +47% in clients
✓ +21% in revenue,
avg. each month

Client review

"Anton has been a game-changer for our business, helping us diversify our marketing, clarify our messaging, and drive consistent revenue growth. He’s the first business consultant we’ve worked with who truly overdelivered. We'd recommend him to anyone — except our competitors."

Gabriel L.
Co-owner / CEO

Key work

✓ 50+ page complete business audit
✓ in-depth financial modeling
✓ competitors research & monitoring

✓ multi-channel marketing strategy
✓ 500k+ local reach on social media
✓ SEO audit + local search upgrades

✓ streamlined website structure & design
✓ creation of landing page for key service
✓ instagram overhaul including
2 brand videos and 50+ info videos

✓ interior & equipment improvements
✓ improvements of gym tour sales
✓ profiling & surveys of 30+ clients
✓ improvements to pricing options
✓ analysis of expansion strategy options

CLIENT CASE

Sportlife

Chain of premium
fitness centers

Results

Over 10+ years:
✓ 30k → 70k active clients
✓ 8 → 13 premium clubs
✓ 210%+ increase in LTV
✓ $15m → $230m+ ARR

Client review

"You've went through everything with us: good & tough times, multiple new club openings, two rebrandings, several websites & countless ad campaigns. We can't thank you enough for always being there for us, facing all the challenges and being on the cutting edge of things"

Anthony K.
Co-founder / CEO

Key work

✓ research and monitoring
of 10+ key competitors
✓ analysis of 10k+ clients
✓ research of potential
expansion locations

✓ gradual 40%+ price increase
✓ opening of 5 new clubs

✓ marketing strategy that
brought 40,000+ new clients
✓ 85%+ y-o-y retention rate

✓ 2 rebrandings 5 years apart
✓ 300+ designed materials
✓ website with 50k+ sales
✓ 30+ commercials & videos

CLIENT CASE

Fitty

Management system
for fitness clubs

Results

In 15 montsh:
✓ 0 → 80K MAU
✓ 32 B2B customers
✓ $3m ARR

Platform was successfully
acquired by larger player

Client review

"Working with Anton and his team has been a significant part of our success. Always thorough and in-depth analysis, practical solutions and proactive approach. Sometimes it required a bit of work, courage and some patience from us as a client, but it was worth it"

Serge J.
COO

Key work

✓ research of market potential
✓ analysis of 20+ international
competitors in 5+ countries

✓ seamless marketing strategy
for both B2C & B2B clients
✓ developed brand positioning
& customer value proposition

✓ naming & visual identity
✓ social marketing strategy
that led to 30k+ followers
✓ design of 100+ screens
for web and mobile app

swipe
left

CLIENT CASE

FitSquad

Premium training gym
downtown Toronto

Results

In 5 months:
✓ +47% in clients
✓ +21% in revenue,
avg. each month

Client review

"Anton has been a game-changer for our business, helping us diversify our marketing, clarify our messaging, and drive consistent revenue growth. He’s the first business consultant we’ve worked with who truly overdelivered. We'd recommend him to anyone — except our competitors."

Gabriel L.
Co-owner / CEO

Key work

✓ 50+ page complete business audit
✓ in-depth financial modeling
✓ competitors research & monitoring

✓ multi-channel marketing strategy
✓ 500k+ local reach on social media
✓ SEO audit + local search upgrades

✓ streamlined website structure & design
✓ creation of landing page for key service
✓ instagram overhaul including
2 brand videos and 50+ info videos

✓ interior & equipment improvements
✓ improvements of gym tour sales
✓ profiling & surveys of 30+ clients
✓ improvements to pricing options
✓ analysis of expansion strategy options

CLIENT CASE

Sportlife

Chain of premium
fitness centers

Results

Over 10+ years:
✓ 30k → 70k active clients
✓ 8 → 13 premium clubs
✓ 210%+ increase in LTV
✓ $15m → $230m+ ARR

Client review

"You've went through everything with us: good & tough times, multiple new club openings, two rebrandings, several websites & countless ad campaigns. We can't thank you enough for always being there for us, facing all the challenges and being on the cutting edge of things"

Anthony K.
Co-founder / CEO

Key work

✓ research and monitoring
of 10+ key competitors
✓ analysis of 10k+ clients
✓ research of potential
expansion locations

✓ gradual 40%+ price increase
✓ opening of 5 new clubs

✓ marketing strategy that
brought 40,000+ new clients
✓ 85%+ y-o-y retention rate

✓ 2 rebrandings 5 years apart
✓ 300+ designed materials
✓ website with 50k+ sales
✓ 30+ commercials & videos

CLIENT CASE

Fitty

Management system
for fitness clubs

Results

In 15 montsh:
✓ 0 → 80K MAU
✓ 32 B2B customers
✓ $3m ARR

Platform was successfully
acquired by larger player

Client review

"Working with Anton and his team has been a significant part of our success. Always thorough and in-depth analysis, practical solutions and proactive approach. Sometimes it required a bit of work, courage and some patience from us as a client, but it was worth it"

Serge J.
COO

Key work

✓ research of market potential
✓ analysis of 20+ international
competitors in 5+ countries

✓ seamless marketing strategy
for both B2C & B2B clients
✓ developed brand positioning
& customer value proposition

✓ naming & visual identity
✓ social marketing strategy
that led to 30k+ followers
✓ design of 100+ screens
for web and mobile app

swipe
left

CLIENT CASE

FitSquad

Premium training gym
downtown Toronto

Results

In 5 months:
✓ +47% in clients
✓ +21% in revenue,
avg. each month

Client review

"Anton has been a game-changer for our business, helping us diversify our marketing, clarify our messaging, and drive consistent revenue growth. He’s the first business consultant we’ve worked with who truly overdelivered. We'd recommend him to anyone — except our competitors."

Gabriel L.
Co-owner / CEO

Key work

✓ 50+ page complete business audit
✓ in-depth financial modeling
✓ competitors research & monitoring

✓ multi-channel marketing strategy
✓ 500k+ local reach on social media
✓ SEO audit + local search upgrades

✓ streamlined website structure & design
✓ creation of landing page for key service
✓ instagram overhaul including
2 brand videos and 50+ info videos

✓ interior & equipment improvements
✓ improvements of gym tour sales
✓ profiling & surveys of 30+ clients
✓ improvements to pricing options
✓ analysis of expansion strategy options

CLIENT CASE

Sportlife

Chain of premium
fitness centers

Results

Over 10+ years:
✓ 30k → 70k active clients
✓ 8 → 13 premium clubs
✓ 210%+ increase in LTV
✓ $15m → $230m+ ARR

Client review

"You've went through everything with us: good & tough times, multiple new club openings, two rebrandings, several websites & countless ad campaigns. We can't thank you enough for always being there for us, facing all the challenges and being on the cutting edge of things"

Anthony K.
Co-founder / CEO

Key work

✓ research and monitoring
of 10+ key competitors
✓ analysis of 10k+ clients
✓ research of potential
expansion locations

✓ gradual 40%+ price increase
✓ opening of 5 new clubs

✓ marketing strategy that
brought 40,000+ new clients
✓ 85%+ y-o-y retention rate

✓ 2 rebrandings 5 years apart
✓ 300+ designed materials
✓ website with 50k+ sales
✓ 30+ commercials & videos

CLIENT CASE

Fitty

Management system
for fitness clubs

Results

In 15 montsh:
✓ 0 → 80K MAU
✓ 32 B2B customers
✓ $3m ARR

Platform was successfully
acquired by larger player

Client review

"Working with Anton and his team has been a significant part of our success. Always thorough and in-depth analysis, practical solutions and proactive approach. Sometimes it required a bit of work, courage and some patience from us as a client, but it was worth it"

Serge J.
COO

Key work

✓ research of market potential
✓ analysis of 20+ international
competitors in 5+ countries

✓ seamless marketing strategy
for both B2C & B2B clients
✓ developed brand positioning
& customer value proposition

✓ naming & visual identity
✓ social marketing strategy
that led to 30k+ followers
✓ design of 100+ screens
for web and mobile app

Aligned interests.
Transparent pricing.

We have no interest in a one-time rip-off.



We want to grow your business & grow our business with you.

Aligned interests.
Transparent pricing.

We have no interest
in a one-time rip-off.

We want to grow your business

& grow our business with you.

Initial
audit

Initial
audit

Initial
audit

$3,000+

$3,000+

$3,000+

depending on complexity
& size of your business

depending on complexity
& size of your business

depending on complexity
& size of your business

— discovery calls & meetings,
— data gathering & analysis,
— starting point assessment,
— preparation of full report,
— strategic session

— discovery calls & meetings,
— data gathering & analysis,
— starting point assessment,
— preparation of full report,
— strategic session

— discovery calls & meetings,
— data gathering & analysis,
— starting point assessment,
— preparation of full report,
— strategic session

Monthly
payments

Monthly
payments

Monthly
payments

$5,000+

$5,000+

$5,000+

depending on the scope


& scale of tasks at hand

depending on the scope


& scale of tasks at hand

depending on the scope


& scale of tasks at hand

— research & decision-making,
— project management,
— production & execution,
— assessment & iteration

— research & decision-making,
— project management,
— production & execution,
— assessment & iteration

— research & decision-making,
— project management,
— production & execution,
— assessment & iteration

Working
budget

Working
budget

Working
budget

0–$$$

0–$$$

0–$$$

depending on resources
& business aspirations

depending on resources
& business aspirations

depending on resources
& business aspirations

— marketing & ads,
— business improvements,
— hiring & compensation,
— digital products

— marketing & ads,
— business improvements,
— hiring & compensation,
— digital products

— marketing & ads,
— business improvements,
— hiring & compensation,
— digital products

Seasoned experts.
Fitness enthusiasts.

Seasoned experts.
Fitness enthusiasts.

Anton

Strategy
&Marketing

strength training,

crossfit, cycling,

rock climbing, skiing


Vassa

Partnerships
&Social

strength training,

dancing, ballet


Johnathan

Advertising
& Distribution

bodybuilding, bjj,

martial arts, cycling

Ivey

Design

swimming, cycling,

rock climbing

Reach out with any questions.
No hesitations & no obligations.

Reach out
with any questions.

No hesitations.
No obligations.

Reach out with
any questions.

No hesitations
& no obligations.